We Benchmark Digital Customer Experience

Take a truly global perspective of your digital customer experience against your competition, industry, and beyond with our international Digital Experience Benchmark.

Latest Benchmark Results

Preference in the Car Insurance market since 2015

Comparison site WhistleOut leads Canadian Sim Only market

Best Buy leads in Sim Only Digital Sales performance; MintMobile bette...

Volkswagen number 1 website in Private Lease Car Brands Study

Coolblue.nl clear winner in TV ranking

CentraalBeheer.nl once again in the lead in Disability Insurance study

FBTO in the lead in service study thanks to clear, intuitive website

City Trip New York study won by TUI.nl; respondents prefer booking thr...

Air bank scores best in Consumer loan study in the Czech market

Essent takes the lead in third Dutch Energy study

Rentalcars.com once again favorite in Renting Car in Ibiza study; Hert...

Chase.com leads digital acquisition in US Credit Card study; CapitalOn...

Splintered Canadian Credit Card market results in 4-way tie for top-pe...

Rabobank leads Mortgage study for fifth time; ING inching closer

Vattenfall best digital sales and customer experience thanks to strong...

More results

We Benchmark Digital Customer Experience

Take a truly global perspective of your digital customer experience against your competition, industry, and beyond with our international Digital Experience Benchmark.

Latest Benchmark Results

Preference in the Car Insurance market since 2015

Comparison site WhistleOut leads Canadian Sim Only market

Best Buy leads in Sim Only Digital Sales performance; MintMobile bette...

Volkswagen number 1 website in Private Lease Car Brands Study

Coolblue.nl clear winner in TV ranking

CentraalBeheer.nl once again in the lead in Disability Insurance study

FBTO in the lead in service study thanks to clear, intuitive website

City Trip New York study won by TUI.nl; respondents prefer booking thr...

Air bank scores best in Consumer loan study in the Czech market

Essent takes the lead in third Dutch Energy study

Rentalcars.com once again favorite in Renting Car in Ibiza study; Hert...

Chase.com leads digital acquisition in US Credit Card study; CapitalOn...

Splintered Canadian Credit Card market results in 4-way tie for top-pe...

Rabobank leads Mortgage study for fifth time; ING inching closer

Vattenfall best digital sales and customer experience thanks to strong...

More results

Why WUA?

Achieve higher customer satisfaction ánd increase UX and conversion rates by focusing on the consumer perspective.

Why WUA?

Our Products

Three products to optimize
your Digital Sales & Digital Customer Service Journeys. Powerful alone. Better together.

Our Products

Usability Research Summer Offer!

Usability Research with a special discount in July and August. Keep improving your business during those quiet summer months.

Go To Offer

Why WUA?

Achieve higher customer satisfaction ánd increase UX and conversion rates by focusing on the consumer perspective.

Why WUA?

Usability Research Summer Offer!

Usability Research with a special discount in July and August. Keep improving your business during those quiet summer months.

Go To Offer

Our Products

Three products to optimize
your Digital Sales & Service Journeys. Powerful alone. Better together.

Our products

Improve Your Digital Customer Journey

WUA empowers its international clients to sell more online, achieve higher customer satisfaction and increase user experience and conversion rates by focusing on the consumer perspective. We believe listening to your customers is an ongoing process. That’s why, through periodic digital CX-research, we are building on the biggest and best digital customer experience benchmark of the world.

Our Products

To optimize your digital sales & service journeys

Energize All Teams

International Digital Experience Benchmark

Our unique Digital Experience Benchmark with 27.000+ websites and apps offers a global perspective on digital sales and service customer journeys. We work for clients all over the world and can internationally map the digital experience of sales and service customer journeys on all platforms and devices.

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Studies
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Websites Reviewed
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Individual Reviews

A Selection of Our Clients

A Selection of our clients

Let’s Talk!

We are ready to help you become and stay the best in the digital arena.