Automotive & Retail Masterclass Digital Excellence – July 2019 (Summer Session)
18 July - 15:00 - 18:00| Free
The Automotive Market has been growing rapidly in recent years. A few years ago, lease cars were used by business drivers only, nowadays private lease is getting more and more popular. The Retail Market has made a major shift as well, from traditional brick-and-mortar to web shops taking a flight.
During this Masterclass we focus on the link between Automotive and Retail, what can these industries learn from each other in the ever changing digital landscape?
On top of that: one of our Usability Experts will give a LIVE Usability demonstration with facial coding! Gain insights into the user-friendliness of your website or app.
Stay tuned: the final program and a special guest from will be announced later on!
Date: Thursday, July 18th, 2019
Time: 150 min
Ends: 17.15 – … boat trip & drinks
Location: WUA HQ, Amsterdam
This masterclass is for:
- Brand Managers & Research Managers
- Online Marketeers & Heads of Digital
- Product Owners Online
- Anyone who is interested in CX & CRO…
Peter van Dartel
Conversion & Retail Innovation Manager – NIMAG
Stefan van der Spek
Head of Industry Automotive – WUA!
CEO & Founder – WUA!
Talitha La Macchia
Digital Usability Researcher – WUA!