Automotive Industry

Take a global perspective on your digital customer experience against your competition in the automotive industry with our Digital Experience Benchmark and accelerate digital growth.

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Digital customer experience in the automotive industry

Car models and styles change almost as quickly as customer expectations of online experiences. WUA gives you the actionable insights to you need to adapt your digital experiences for your drivers to be. Stay ahead in the race against the competition by implementing best practices across the global automotive industry.

customers

Why WUA?

Achieve higher customer satisfaction ánd increase UX and conversion rates by focusing on the consumer perspective.

Why WUA?

Research Calendar

Every year we study more than 50 customer journeys. See all planned studies in the automotive industry.

Research Calendar