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In recent Home Insurance studies (US & NL) Allstate and Independer top the rankings. For Independer this is the fifth time they take the crown, Allstate takes over from Statefarm who was in the lead last year.

  • Digital Sales Score
    Study: Home Insurance
    Measurement: April 2019
    Country: Netherlands
  • Total
  • 1 Independer.nl 23
  • 2 Unive.nl 22
  • 3 CentraalBeheer.nl 21
  • 4 AllSecur.nl 13
  • 5 FBTO.nl 13
  • 6 ING.nl 13
  • 7 InShared.nl 12
  • 8 Interpolis.nl 11
  • 9 Klaverblad.nl 11
  • 10 Ditzo.nl 10
Download NL Market Insights Update
  • Digital Sales Score
    Study: Home Insurance
    Measurement date: April 2019
    Country: United States
  • Total
  • 1 AllState.com 25
  • 2 LibertyMutual.com 20
  • 3 Farmers.com 20
  • 4 StateFarm.com 19
  • 5 Progressive.com 16
  • 6 GEICO.com 14
  • 7 USAA.com 11
  • 8 Esurance.com 10
  • 9 Reviews.com 9
  • 10 Travelers.com 9
Download US Market Insights Update

Independer.nl in the lead for the fifth time in a row in Home Insurance study, Univé and CentraalBeheer.nl follow

In April 2019, 400 consumers oriented themselves online on a home insurance policy in the Netherlands, on both desktop and smartphone. In this study, comparison site Independer.nl wins with a Digital Sales Score of 23 points overall. Insurers Univé and Centraal Beheer complete the top-3 with 22 and 21 points respectively.

Univé provides the best Customer Experience on desktop with a CX-Score of 72. On smartphone, CentraalBeheer.nl is in first place with 70 points.

Allstate.com overtakes Statefarm.com in Home Insurance study USA

In the recent Home Insurance study (April 2019) in the US, Allstate.com has overtaken StateFarm.com. The Digital Sales Scan shows the insurer in the lead with a point total of 25. LibertyMutual.com finishes second with a Digital Sales Score of 20, equal to Farmers.com’s score, which takes the third place. Ranking fourth is Statefarm.com – the winner of last year’s study.

In this study, 250 current or soon-to-be homeowners were asked to search for a new home insurance policy via desktop. The best customer experience is provided by AllState.com as well: it leads the ranking with a CX-Score of 67.