Accelerate Digital Growth

We help you realize digital success and accelerate growth with benchmarked customer insights to increase your digital sales & service levels.

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International Benchmark

WUA is an international digital CX research agency helping companies from all over the world to accelerate digital growth with global UX Benchmarking, Next-level Usability Research, and Digital CX Traineeships.

Delivering detailed insight on how consumers engage and experience your website, apps, and accounts versus the competition. At both local and global levels.

Listen to your customer as much as you can

We believe listening to your customers is an ongoing process and that you should listen to your customer as much as you can (afford). A few solid reasons to run CX-benchmark research with WUA:

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Benchmark with data from all over the world

With every research we do we build on our goal of extending and optimizing the WUA benchmark. We generate best practices, learn more about what works best on smartphone, analyze product offers and order process flows. All based on feedback of potential customers.

As our client you benefit from this customer based feedback with quantitative scores that give direction over time, with qualitative insights that bring the voice of your customer into your organization and with prioritizing your website’s biggest CX-improvements for maximum impact. With an hands-on action workshop expert digital researchers will give your team the energy AND tools to improve your customer experience.

Average Customer Satisfaction of 8,7

WUA has grown thanks to an extreme focus on quality and customer satisfaction. We believe that as a business you must deliver value that really makes customers happy in the long run.
We want to initiate, innovate and build a partnership with our customers, always with business results in mind. The most important thing we hear from our customers is that they immediately get started with our research results and recommendations.

Client Cases

“This research is a breeding ground for more successful a/b tests and hypotheses”

Maarten van der Gugten, Online Sales Manager T-Mobile Home
Peter van Dartel - Suzuki

“Looking at our website and business model with a fresh look helped us improve”

Peter van Dartel, Conversion and Retail Innovation Manager at Nimag B.V. (Suzuki)
Didy Bos - Greenchoice

The WUA research is used at many levels in our marketing team. We use the research results to give a new direction to the look & feel of our campaigns. The research recommendations are also used for new a / b test ideas, in our online always-on campaigns and in our website optimizations. “

Didy Bos, Senior Online Marketeer at Greenchoice

Trusted by 400+ clients worldwide